Best Western Green Hotels Recognized at Earth Day Rally in Washington, D.C.
As part of Best Western's 2012 sponsorship of Earth Day Network (EDN), Best Western recently held a contest to choose three properties that exemplify leading sustainability practices in the hospitality industry and in their community to attend Earth Day in Washington D.C.
Representatives from Best Western attended the "Mobilize the Earth" rally on the National Mall in Washington D.C. on Earth Day, April 22 where four Best Western properties were recognized on the main stage for their accomplishments in going green.
Earth Day Network (EDN), the event organizer, invited Best Western to attend as special a special guest as part of our 2012 sponsorship of their organization. Best Western has received category exclusivity as the "global hospitality sponsor."
"We are excited to partner with Earth Day Network as green efforts are a big part of the future of our industry and an increasing differentiator for our hotel guests," said President and CEO of Best Western International David Kong at the time the partnership was announced. "Having nearly 4,200 hotels worldwide, we realize that even small changes made at each property can have a lasting positive impact on the environment."
The Best Western properties that attended the rally were selected for their leading sustainability practices in the hospitality industry and in their community. Along with being recognized on stage, they were given back-stage passes and interviewed about their hotels' green initiatives.
"Despite the rainy weather during the event, Scott and I thoroughly enjoyed participating in and representing Best Western at the Earth Day event," says Chris Holland-Mehlhaff, co-owner, with her husband Scott Mehlhaff, of the BEST WESTERN PREMIER The Lodge on Lake Detroit in Detroit Lakes, Minn. "It was such an honor to be recognized for our green/sustainable practices. We especially loved the opportunity to mingle behind the scenes with such a diverse mixture of people who all shared a common passion for taking care of the earth, and who walk the talk of ‘going green.' Scott and I encourage other Best Westerns to seek even just one more new green practice to implement at your hotel. If each Best Western hotel incorporated even just one more green practice, just think of the positive impact we could have."
The Best Western logo was also prominently displayed on the main stage and was viewed by thousands of attendees and at least one million viewers through streaming video feeds and other media over the weekend. Meanwhile, Best Western representatives passed out thousands of co-branded promotional items.
Turnout at the event was not as large as expected due to rainy conditions. Nevertheless, audiences were treated to musical performances by groups such as Cheap Trick, Dave Mason, Kicking Daisies and The Explorers Club. They were joined by civic leaders, government officials and celebrities.
The rally on the National Mall is the centerpiece of the global Earth Day and part of a vast network of Earth Day events around the world. More than one billion people in 192 countries participate in Earth Day activities each year, making it the largest civic observance in the world.
Back at Best Western's corporate offices, corporate staff also took part in celebrating Earth Day with an event on April 20 that included food, games, prizes, education, and employees pledging "acts of green" to count toward EDN's "Billion Acts of Green" campaign.
As an organization, Best Western International is committed to providing you with the resources, tools and education you need to develop green initiatives that will sustain resources, save money, and prevent pollution, as well as boost your bottom line. Find out more on mybestwestern.com>Operations>Go Green.
Green Best Westerns Recognized at Earth Day Rally
1. BEST WESTERN PLUS Kelowna Inn in Kelowna, B.C. This hotel has many environmentally friendly programs in place. For example, it's heated and cooled with a geothermal and solar system and its doors have switches that automatically shut down room heating/cooling systems when the room door is open.
2. BEST WESTERN PLUS Night Watchman Inn & Suites in Greensburg, Kansas. Not long ago it was destroyed by a tornado. It was rebuilt using eco-friendly materials and design elements, including the installation of a wind generator. The wind generator is on track to produce about 50 percent of the electricity that the property uses.
3. BEST WESTERN PREMIER The Lodge on Lake Detroit in Detroit Lakes, Minnesota. This hotel offers organic skin care products in its spa, recycling in all guest rooms, fluorescent lighting, has an exterior rain garden, and participates in the restore-the-shore project.
4. BEST WESTERN Rainbow Country Inn in Chilliwack, B.C. It has received the Sustainability Excellence Award from the Chilliwack Chamber of Commerce two years in a row. Among many things, this hotel started and participates in an Earth Day Project, where staff and friends go out and pick up trash around the area. They have adopted a section of road that is their responsibility to keep clean. Plus, chefs purchase from local farms and use green products whenever possible.
About Holland Lodging
The Lodge on Lake Detroit is independently owned & operated by Holland Motel, Inc., now in its third generation of providing excellence in hospitality. Husband and wife owners Scott Mehlhaff & Chris Holland-Mehlhaff also own & operate Best Western Plus Holland House in Detroit Lakes, MN and Best Western Superior Inn & Suites in Grand Marais, MN.